8/11 – Transparency in Alcohol Labeling

8/11 – Transparency in Alcohol Labeling

Topic: Transparency in Alcohol Labeling 

Channel: Tiki by the Sea

Host: Peter Nevenglosky – Co-Founder Tiki by the Sea

Guest Speaker:  Speaker: Bailey Pryor, Founder & CEO, The Real McCoy Rum

Bartender: Nathan Hazard, National Brand Ambassador, The Real McCoy Rum

What You’ll Learn:  Since the 1970’s all prepared foods in America are required to list both Ingredients and Serving Facts on their packaging in order to provide transparency to consumers. Why does this not exist with alcohol? Especially when we consider the negative effect of not disclosing allergens, use of animal products and dozens of added chemicals and sweeteners to consumers who need to know this information in order to maintain their health. This seminar explores the need for full disclosure to consumers, and premiers the first alcohol product in history to voluntarily list both Ingredients and Serving Facts on its bottle labels – The Real McCoy Limited Edition 50% ABV.

About Tiki by the Sea: Tiki by the Sea is a trade-focused educational and immersive cultural experience into the culture, spirits, and drinks of the Tiki era.

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